Emmanuel Goedseels of Whyte Corporate Affairs Named Chair of Global Communications Partners
- GCP
- Aug 2
- 3 min read
Network also welcomes NBS Communications (Warsaw) and Custom Media (Tokyo) as new members
BRUSSELS, Belgium- August 3, 2026- Global Communications Partners (GCP), a specialist financial and corporate communications network bringing together leading independent public relations consultancies in the world's major financial markets, today announced that Emmanuel Goedseels, partner at Whyte Corporate Affairs in Brussels, has been elected chair of the network. Goedseels succeeds Alexandre Daudin of Shan, the Paris-based strategic communications agency, who has served as chair for the past two years.
Goedseels is a founding partner of Whyte Corporate Affairs, established in 2008 and now recognized as a leading corporate affairs consultancy in Belgium, with offices in Brussels and Antwerp. He specializes in change management, crisis communications and financial communications, and served as President of the Belgian Corporate Communication Association (Csquare). As chair, he will guide GCP's strategic direction and oversee the network's continued expansion into new markets.
"I am honored to take on this role and to build on the foundation Alexandre and the network's members have established over the past 35 years," said Emmanuel Goedseels. "GCP's strength lies in bringing together independent agencies that understand their local markets deeply while collaborating seamlessly for clients operating across borders. I look forward to working with our partners to grow the network and deepen the value we deliver together."
Global Communication Partners also appointed Nigel Sillitoe (Insight Discovery – Dubai) as Vice Chair.
Network welcomes two new members
GCP also announced the addition of two new member agencies: NBS Communications of Warsaw, Poland, and Custom Media/AIM B2B of Tokyo, Japan.
Founded in 1990, NBS Communications was Poland's first public relations agency and remains one of the country's most established, specializing in corporate communications, financial PR and investor relations. The company has conducted over 140 IPO campaigns and supported several dozen M&A transactions. The firm has been led by Piotr Wojtaszek since 2016.
"Joining Global Communications Partners gives our clients direct access to trusted, on-the-ground expertise in markets well beyond Poland and gives GCP's members a strong partner in our country - one of the most active capital markets in Central and Eastern Europe," said Piotr Wojtaszek, CEO of NBS Communications. "We are proud to become part of a network built on the same principles of independence and market expertise that have guided NBS for over 35 years."
Custom Media, a Tokyo-based marketing and communications agency, helps global brands connect with decision-makers across Japan with a focus on high-growth sectors including AI, clean energy, fintech, healthcare and manufacturing.
"Membership in GCP extends our ability to serve clients who need coordinated communications support well beyond Japan," said Sam Bird, COO of Custom Media. "We are excited to work alongside a group of agencies that share our commitment to support clients by combing local insight and expertise with international reach.”
With the addition of NBS Communications and Custom Media, GCP's network now spans 21 agencies across Europe, the Americas, and Asia-Pacific, offering clients coordinated access to specialist financial and corporate communications experts sharing values of independent, market-leading communications firms around the world.
About Global Communication Partners (GCP)
Now celebrating its 35th Anniversary year, Global Communication Partners is a specialist financial and corporate communications network bringing together 21 leading independent public relations consultancies in 26 of the world's major financial markets.
Since 1995, Global Communication Partners, previously called the Global Financial Communication Network, has been delivering clients access to a network of independent, market-leading firms with the specialist skills needed to help clients successfully communicate their messages to financial and corporate decision-makers.
Media Contact
Nigel Sillitoe, Insight Discovery, a GCP member firm
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